Odum is the ultimate ecosystem that brings high – fidelity music visuals alive in your space. Odum creates a fully customizable multi-sensory music experience with 360-degree immersive projections. Odum allows the user to access the sensory experiences of live music in their own space, on their own terms.
I was the Project Coordinator & Research and Ideation Lead throughout the full design process along with all related aspects such as physical prototype and application functionality, user testing, product presentation and final product deliverables. My responsibilities included primary and secondary user research on the problem space, defining personas and journey maps, concept ideation, wire framing the user experience for the application and physical prototype, as well as collaborating with the visual and industrial designers to bringing our physical module to life.